Your path to create branded video content for your company.

Strategy.

Finding the message

With an overload of information on television and social media, we have to make sure we deliver the right message to the right audience at the right time and at the right place. Based on the client's marketing strategy, a framework is created in which the target audience, the main message (and emotion), the distribution (channels & platforms) and desired KPI's are determined.

Main driver

What are the hopes, dreams, fears and desires of the customer / viewer?

Services

Ideation.

Visualizing the message

The framework from the strategy phase and the available budget for the project set the scope in which we can get creative. Storytelling is key in creating the different concepts. The chosen concept will be broken down into the elements for the pre-production; script writing, storyboarding, planning, i.a.

Main driver

What's the story behind the emotion and how do we enforce the emotion through the visuals?

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Direction.

Delivering the message

From small projects to big projects, from live action to animation, with the right production company the message will be brought to life. After production, post-production is just as important to impose the final story through the right visuals, cuts, colors and effects.

Main driver

What is the action, expression and feelings of the protagonist? What is the emotional arc the viewer needs to experience?

Services

Free Consultation.

​If you don't know where to start with your video marketing strategy, feel free to contact me and we can go over your doubts.